ISO 9001:2015 Certification and How To Gain New Customers

Consistent quality-driven service delivery is the key to gaining new customers as well as retaining existing customers.

IS0 9001:2015 Certification plays a key role in enabling organizations to achieve quality first practices and continuous improvements to the business system.

It helps in winning new businesses and rendering exceptional customer experience to the customers.

Key-Highlights of ISO 9001:2015 Standard Certification

Embracing ISO 9001:2015 Standard helps an organization to overcome the challenges of losing customers and disorganized processes.

The Quality Management Standard consists of certain guidelines and frameworks for optimizing the business process to ensure:

  • Enhanced Productivity,
  • Higher Employee Engagement, and
  • Improve Customer Satisfaction.

How ISO 9001:2015 Certification will enhance Organizational Credibility?

1. Improve Organizational Performance

ISO 9001:2015 Certification helps to increase the overall competence of the organization in many streams. The internal processes are improved by following the checkpoints indicated by the standard.

ISO 9001:2015 Certification

The Quality Management System implementation enables the brand to demonstrate its promise to quality and consistent delivery of products & services.

Also, the ISO 9001:2015 Certification requires preparing well-defined documentation and policy manual. It helps employees follow a standard operating procedure and tackle vulnerabilities more effectively.

2. Boost Repeat Business

Delivering Customer Satisfaction is a key aspect of ISO 9001 Certification Standard implementation. Obtaining customer feedback, analyzing, and taking action accordingly are focus areas of ISO 9001:2015 Standard.

By consistently maintaining the Quality Management Standard requirements and delivering exceptional customer experience to customers the organization can grow its brand image, reputation, and customer trust.

Guidelines of ISO 9001:2015 Certification

It in turn helps in boosting repeat purchases as more and more customers tend to buy from a quality-oriented brand.

Customers prefer to shop from a store that is known for delivering consistent product quality and a positive customer experience.

3. Enhance Customer Loyalty

ISO Certification helps the organization to sell the brand more effectively and gain new businesses. Customer loyalty towards a quality first brand is high.

By embracing the best practices from the ISO 9001:2015 Standard guidelines convert the loyal customers to brand advocates and referrals.

The loyal customer base help in gaining new business through word of mouth. Getting certified with an internationally recognized certification raises the confidence of the customers and other stakeholders for the brand.

4. Enhance Competitive Edge

With ISO 9001 Certification, the organization can globally expand to new business jurisdictions, pitch for government and private contracts, take up strategic projects, etc.

ISO Certification enhances the competitive advantage of the organization by demonstrating the quality credentials and the quality management system capabilities in terms of :

  • Risk Management
  • Business Operations Management, and
  • Overall Organizational Quality Enhancements.

Thus, ISO 9001:2015 Certification is a game-changer for small and large organizations to stay competitive in the market and deliver quality products to the customers.

5. Increase Market Share

ISO 9001;2015 Certification enables the company to increase the market share by easily expanding to new geographies and scaling up the business.

With great customer-confidence comes great revenue by delivering high-quality products and services as per customer demand.

The Quality Management System will ensure the business processes are optimized for quality and a well-defined process is followed by the brand to promote the services.

 Organizations with ISO 9001 Certification can easily scale up in the competitive market due to the growing customer trust and reliability of the product and service offered.

6. Secure A Place in the Supply Chain

Large organizations when choosing their suppliers rely on ISO 9001:2015 Certification as it is a benchmark for quality in product and services delivered by a firm.

ISO 9001:2015 Standard is a mandatory requirement to participate in most Government Contracts and large private contracts.

The Quality Management Certification standards help build your credibility in the supply chain network ecosystem and also easily gain stakeholder trust as a quality first brand.

How ISO 9001:2015 Certification helps Organization to Scale Up

Any vulnerability in the operations management system will be flagged by the ISO Standard framework and the corrective actions will be taken accordingly by the trained employees.

Thus, it instills market confidence and customer trust that the company will not compromise on the quality aspects of the project.

The company will work ahead in full energy towards successful completion by complying with the ISO 9001:2015 guidelines.

ISO 9001:2015 Certification helps organizations in many ways. From providing frameworks to build quality first products and services to reduce the amount of wastage.

ISO 9001:2015 Standard – Crafting a Well-Defined Quality Policy Manual

The Quality Management Certification has a well-defined action plan to optimize the whole business operations. The scaleability that can be achieved from getting ISO 9001:2015 Certification is commendable.

The well-crafted documentation and policy manuals provided by the International Organization for Standardization (ISO) helps an organization to demonstrate its capabilities by implementing the QMS System and complying with ISO 9001:2015 Standard.

To know more about the process of ISO 9001:2015 Certification in UAE, connect with our expert ISO Consultants right away!

Contact Us: Aurion ISO Consultants

Share this Blog!

About the author

ISO Consultant who is expert in writing about the latest ISO Certification Standard, Business Benefits of various ISO Standards, Organizational Improvements, ISO Training, ISO Auditing, Latest ISO Certification Amendments and more.